Socialcast - A bad example for a FAQ (but good customer service)
Each of these lines should be a link to the respective App.. A Google Search did also not lead to the Desktop App, so I didn’t bother and continued to use Yammer, which gives you the desktop-app rigtht during the registration-process.
EDIT - Reaction by Socialcast: A few hours after I wrote the blogpost, the founder of Socialcast contacted me that they had fixed it. I guess he found out about my feedback through Twitter. The e-mail that he sent me is an outstanding example of customer service. Well done Socialcast!
Some lessons for other web entrepreneurs:
- Check Twitter for feedback.
- Honor feedback and react: If a big mistake can be fixed quickly, do it!
- Answer to feedback after you fixed the mistake, or let them now how long it will take to fix it